JUNIANTA, R. D.; SHOLIHAH, M. A.; ANDIKA, B. T.; MARTUTININGRUM, D.; SOFYANDI, M. S. Digital Persona vs Real Person: A Study on The Attractiveness of Human and Virtual Influencers in Social Media Advertising. Indonesian Journal of Economics, Business, Accounting, and Management (IJEBAM), [S. l.], v. 2, n. 6, p. 87–100, 2024. DOI: 10.63901/ijebam.v2i6.99. Disponível em: https://journal.seb.co.id/ijebam/article/view/99. Acesso em: 28 aug. 2025.