WULAN, R. R. Dampak Mediasi Kepuasan Pelanggan pada Pengaruh Ekuitas Merek terhadap Loyalitas Merek. Indonesian Journal of Economics, Business, Accounting, and Management (IJEBAM), [S. l.], v. 1, n. 6, p. 65–85, 2023. DOI: 10.63901/ijebam.v1i6.38. Disponível em: https://journal.seb.co.id/ijebam/article/view/38. Acesso em: 31 aug. 2025.