NASHRULLOH, C. The Impact of Argument Quality, Perceived Usefulness, and Ease of Use on Purchase Intentions: Evidence from Viral Marketing of Mobile Applications in Indonesia. Indonesian Journal of Economics, Business, Accounting, and Management (IJEBAM), [S. l.], v. 3, n. 4, p. 38–56, 2025. DOI: 10.63901/ijebam.v3i4.138. Disponível em: https://journal.seb.co.id/ijebam/article/view/138. Acesso em: 25 aug. 2025.